Lake Arrowhead Campground Montello -- Wisconsin's Premier Waterfront Family Campground
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History

Lake Arrowhead is a family built, owned, and operated campground. In the 1960s, Bea and Arnold Malsack decided they wanted to start a campground business and moved their family from their small appliance store in Slinger, WI to a beautiful plot of farmland and forest in eastern Marquette County. Lake Arrowhead Campground, named after the arrowheads found years ago around the area, opened in 1971 with around a dozen campsites and a small campstore.

The campground was nearly entirely staffed by four people, Arnold, Bea, their son Phil, and Phil's fiancée Linda. Linda and Phil had met in college and were married in 1973 on the campground property. Each worked another full time job in addition to the campground, with Phil spending 22 years at the Marquette County Sheriff's Department primarily as Sheriff and Chief Deputy Sheriff. The campground was officially purchased by Linda and Phil in 1975 and the couple lived in a small house attached to the campstore.

In the early 1980s Phil and Linda began having children and in 1989 built a new home adjacent to the campground for their family of five. Their children, Emily, Jessica, and Adam would grow up on the campground property, spending nearly every waking hour in the summertime out on the grounds with their camper friends.

In 1998 the family had the opportunity to purchase Puckaway Shores Campground, a small ten acre park a mile and a half down the lakeshore from Lake Arrowhead. After a complete renovation of the campground, Lakeside Campground opened in spring of 1999 as an all seasonal park right on the shores of Lake Puckaway.

In 2016 the family purchased Lighthouse RV Park, on the west side of Lakeside's lagoon, and rebuilt that park to be added to Lakeside Campground. They also purchased Puckaway Shores Manufactured Housing Community.

Currently the Lake Arrowhead and Lakeside campground operation has grown to over 68 staff members and more than 360 sites. All five family members are part owners and still actively involved in the operation of the campground.


Meet the Staff

Adam Malsack
Owner
General Manager

Eldest of the Malsack children, Adam grew up catching turtles and camping in the woods behind the campground. Adam became a paid employee of the campground at age 9 when he began helping with Sunday trash collection. He stayed the closest to home for his education, attending college in Ripon and Madison, earning degrees in Computer Science, Mathematics, and Electrical Engineering. In fall of 2016 Adam married Rachelle, an ICU nurse, on the grounds at Lake Arrowhead near where Linda and Phil were married. When he isn't working at the campground, Adam enjoys volunteering and spending time in the outdoors (including camping), and is involved in local theatrical organizations.

Jessica Malsack
Owner
Recreation Manager

Jessica is responsible for everything fun at the campground. She books the bands, she plans the egg tosses, she organizes Father's Day breakfasts. The most traveled of the Malsack children, Jessica has spent half a decade-worth of winters in Africa with her husband, Mustapha, until they moved to Wisconsin together. Also the most artistically inclined of the family, Jessica is great at the creative component of campground planning and management. She has a keen interest in people which led to her degree in Anthropology while in college in Texas and makes her especially good at understanding the needs and wants of a family of campers. In her free time Jessica enjoys reading, volunteering, traveling, and spending time outdoors.

Emily Truell
Owner
Administrative Manager

Emily Truell, the manager formerly known as Emily Malsack, handles the office, retail space, and site reservations. Emily is very precise with her work and an excellent keeper of "the details," making her ideally suited for keeping track of reservations and financial transactions. She's also the Malsack you are most likely to come into contact with first, as she takes the majority of the phone reservations throughout the year. Emily graduated from Western Washington University with a degree in Recreation. In her spare time she loves to read, volunteer, ski, bike, kayak. In 2013 Emily brought into this world the first member of the fourth generation, Audrey. Emily and her husband Alex live near the campground with Audrey and their cat, Waffles.

Fun Facts

  • All five Malsacks go camping when they have time off from the campground.
  • A granite monument dedicated to Bea and Arnold Malsack, founders of Lake Arrowhead Campground, is inset in concrete at the northwest end of the pool area.
  • Linda and Phil had their wedding ceremony in the vicinity of where site 93 at Lake Arrowhead is today.
  • Phil was a junior in college at the University of Wisconsin -- Madison when he and his parents opened the campground.
  • Lake Arrowhead Campground opened the same year as Disney World in Orlando as well as the first Starbucks.

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(920) 295-3000 | W781 Fox Court, Montello, WI 53949

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